倍捷連接器是一家精密連接器的經(jīng)銷商和授權(quán)組裝廠，其設(shè)計(jì)和組裝的互聯(lián)解決方案應(yīng)用于工業(yè)、醫(yī)療、航空航天、軌道交通以及能源等多個(gè)領(lǐng)域。倍捷連接器董事長兼首席執(zhí)行官Steven Fisher介紹，該公司是由其父親Murray Fisher于1946在美國費(fèi)城創(chuàng)辦，當(dāng)時(shí)公司業(yè)務(wù)除連接器業(yè)務(wù)外，還有真空管和半導(dǎo)體。作為公司第二代管理者，Steven Fisher在二十世紀(jì)七十年代決定將業(yè)務(wù)專注于連接器，談到原因，他表示：“當(dāng)時(shí)，半導(dǎo)體狂潮拉開序幕，分銷商日益興起，但半導(dǎo)體迭代產(chǎn)品周期快，不容易控制，而連接器的組裝模式卻不容易被仿制
電商平臺只是一個(gè)工具，是讓客戶獲取資訊、庫存信息、行業(yè)經(jīng)驗(yàn)和產(chǎn)品信息的渠道。通過這個(gè)平臺，結(jié)合倍捷本地組裝產(chǎn)線、海量庫存以及專業(yè)的增值服務(wù)，能夠讓倍捷的互連解決方案更容易被客戶被搜索到，也讓客戶更輕松的購買心儀的產(chǎn)品。在精簡購物流程的同時(shí)，提升了客戶體驗(yàn)。
面對為何在進(jìn)入亞洲市場四年后，才開始增強(qiáng)電商模式的疑問，StevenFisher解釋道，“連接器行業(yè)本身的標(biāo)準(zhǔn)化程度非常低，對于客戶而言，如果在沒有專業(yè)咨詢的輔助下，會(huì)有選錯(cuò)產(chǎn)品的可能性。我們不希望客戶因?yàn)橛嗁徚瞬贿m合的連接器而產(chǎn)生麻煩。此外，倍捷并不會(huì)隨波逐流，而是跟隨客戶的腳步去精進(jìn)。電商平臺，無遠(yuǎn)佛界，日夜無休，是的客戶體驗(yàn)方式。如今倍捷的業(yè)務(wù)愈發(fā)成熟，行業(yè)發(fā)展也更加先進(jìn)，電商模式可以帶給客戶多一種購物選擇。實(shí)際上，倍捷已有20%的業(yè)務(wù)是來自其他分銷商或電商平臺
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